This tree, growing on a cliff above the Grand Canyon of the Yellowstone, symbolizes persistence, adaptation, and endurance. I love how the roots anchor it and how it survives and thrives in a beautiful, yet hostile, place. This tree represents my belief that human learning demands the same level of persistence, adaptation and endurance.

It is in this spirit that PKR invites you to live and learn with us. I think you'll find PKR a source to strengthen your roots and help you create the systems and organizations you desire. I look forward to sharing this journey with you.

-Dr. Susan Leddick, President

ABOUT PKR

PKR is a consulting and training firm that specializes in organization design and improvement. We help you with process improvement, strategic planning, service design (NEW!), and even the design of a new or re-design of your existing organization. Grounded in the teachings of W. Edwards Deming, Russell Ackoff, and Jamshid Gharajedaghi, PKR brings you the benefit of years of experience in making theory work to solve real-world leadership and business problems.

Introduction to Service Design

Ground. Get service design teams off to a strong start with this fast-paced and practical one-day workshop that introduces service design methods and tools. Team members see examples and practice the approach before they try to apply to actual design projects. Set service design thinking in motion in your organization to make good design choices and challenge the status quo with user-focused innovations.

ServiceDesignLab™

Produce. This two-day intensive working session for teams from one or more participating organizations produces a service design. Using a guide provided ahead of time, teams choose their service design project (either a new design or a re-design of an existing service), collect critical information about users and context, and prepare to hit the ground running once they get to the Lab.

The Lab also addresses the service business model: the value proposition, cost structure, revenue streams, key partners, key activities, key resources, customer relationships, delivery channels, and customer segments.

Service Design Teams leave the Lab ready to prototype or test their new service design. They are clear on the test data to collect.

LaunchPad™

Launch. A one-day follow-up workshop carves out time and a method for teams to analyze data from the service design test, to refine the design, and to plan the formal release of the service to its intended users.